Innovation = vitality, growth; survival
There is no doubt that innovation and the intrinsic positive
change are vital to corporate growth and survival. It is
Darwin's "survival of the fittest."
Creativity and innovation are absolutely
critical factors in all cost reduction and profit improvement
Change is difficult. Growth is difficult. Innovation
is conspired against by the very forces and factors that make you
successful in the first place. Here are just some of what will
keep you from innovating and changing to improve your profitability:
- Human nature: 75% of your management and staff do not
like change from the status quo and 48% of you really, really
don't like it. Personalities conspire to stop or slow
- The corporate need for constancy: You must be able to
codify and repeat your business processes or quality and
performance will suffer. Corporations fail when they can't
perform and meet customer needs consistently.
- Critical review: Management are trained to think
critically. Their decision-making abilities that are highly
prized and rewarded by most organizations. The downside is
that criticism absolutely kills innovation. It will quickly
stifle most of your cost reduction and profit improvement ideas.
- Efficiency and productivity: Many companies have cut
back and reengineered to the point where everyone is struggling to
get their jobs done every day. People are rewarded for
getting their jobs done and punished for not doing so. There
is no time, energy or motivation for innovation.
- Personal risk/reward: Our society is built on
personal opportunity and reward. Most cost reduction
programs or projects put all but the highest management at some
real risk. Fear is sure to make people focus on what's best
for them over all else.
- Cost cutting is scary: When everyone walks around
with a target on their backs it's hard to think about increasing
sales and growing the company.
- "Corporate memory" is long: People remember the
bad things you have done to them ten times longer than the good
things you have done for them.
Facilitating innovation and growth
Obviously one can facilitate innovation and growth by moderating
some of the key forces and factors listed above. The challenge
is to do so in a balanced and positive way that will sustain the
core values, processes and products of the company while supporting
people in the change process.
People are the absolute key to success. Here are some
points to consider:
- Process is vital: People must be given a road map
to follow. This will enable them to focus on the new task
and manage their desires not to change.
- Skills are essential: People must be given tools
and methods to allow them to enable change. They must be
taught how to think and make decisions in a positive way to stop
the crushing criticism. People won't have the time and
energy to do more work - you must teach them how to do this more
efficiently and effectively.
- Positive goals are critical: There must be a
light at the end of the tunnel; especially if profit improvement
means making tough decisions. The survivors must be part of
a positive experience. The only way you can make the best of
a bad situation is to use process, provide skills, and all work
toward a common positive goal (e.g. survival, growth, prosperity).
Business Solutions role
The Profit Improvement Process embodies
all of the positive change elements necessary for success.
We will teach you these methods, provide you with the
turn-key processes and leave you to your success. Our role is
to teach you how to succeed. We offer
as much or as little as you need:
- A World-Class turn-key Profit
Improvement Process with everything you need including
training and start-up.
- Pieces of the process as needed.
- Power Idea Sessions that will get you
started with a bang.
- Review and audit your existing cost reduction and profit
improvement processes to make recommendations for world-class
- Training in the powerful Creative Problem Solving
and change model. Up to and including train-the-trainer
- "Creative Approaches for Developing a Cost-Effective
Organization" - an invaluable book
- "Profit Improvement Executive Analysis" -
an essential guide to making cost
reduction process decisions
- Consulting in world-class cost reduction and profit
Contact us for a
Achieving World-Class Profit Improvement:
profit improvement processes.
must-have resource for any cost
ON SALE - LIMITED TIME OFFER
Plus a FREE $99 "Profit Improvement Executive Analysis" white
paper in electronic format.
Small business owners create over
half the U.S. gross domestic product, sign the front of the
paychecks of approximately 70 million Americans, and create over 55%
of the innovations in the most innovative country on the planet. And
America's small business owners will create most of the jobs in this
decade and those to come. Let us help you learn how to
innovate and create at high speed.